ASKyH: Data-Based Creatives

Marketing news, trends & insights

Pour yourself a cup of coffee, kick up your feet, and read some marketing material.

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ASKyH: Data-Based Creatives

ASKyH: Data-Based Creatives

February 25, 2021
Creative
Technology
ASKyH

It's been a while since we've seen something revolutionary happen with the creative process. Personally I can't put a date…

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CPG Marketing: Digital Innovation & DTC in a Fast-Paced Environment

CPG Marketing: Digital Innovation & DTC in a Fast-Paced Environment

February 25, 2021
UA
Events

In today's market conditions, traditional marketing strategies may not make the cut. To make a real impact on brand growth,…

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What is DTC Marketing? Everything Marketers Need to Know

What is DTC Marketing? Everything Marketers Need to Know

February 8, 2021
UA
Best Practices
General

The direct to consumer market is booming. DTC sales were forecasted to reach $17.75 billion in 2020, a 24.3% increase…

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How to Prepare for the Next Google Algorithm Update

How to Prepare for the Next Google Algorithm Update

January 27, 2021
SEO
Best Practices

Jump to a section… What is a Core Algorithm Update? Follow Google’s Guidelines Content Tips – How to Tailor Your…

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ASO TIPS FOR THE NEW YEAR: Positioning Your Brand in the App Stores in 2021

ASO TIPS FOR THE NEW YEAR: Positioning Your Brand in the App Stores in 2021

January 25, 2021
ASO
Events
Best Practices

The undeniable benefit of ASO in a mobile app store listing is that it escalates App Store visibility and improves…

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5 Winning Mobile Game Ads (Including 2 of Ours!) & What Makes Them Great

5 Winning Mobile Game Ads (Including 2 of Ours!) & What Makes Them Great

January 21, 2021
UA
Creative
Best Practices

  With hundreds of thousands of mobile games available on the App Store and Google Play today, it’s hard for…

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Reviewing Google’s December 2020 Core Update

Reviewing Google’s December 2020 Core Update

January 11, 2021
SEO
General

In early December, Google underwent its most recent core update to its algorithm. The previous core update was in May…

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Easy Guide to Getting Familiar with Automated App Ads

Easy Guide to Getting Familiar with Automated App Ads

January 6, 2021
UA
Best Practices
General

Facebook introduced app install ads, a system designed to tackle advertising problems on their platform. Quite frankly, this was the…

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How to Grow Your Mobile Games by Testing Ad Creative the Right Way

How to Grow Your Mobile Games by Testing Ad Creative the Right Way

December 21, 2020
UA
Creative
Best Practices

Finding out what’s working — and what’s not — is key to mobile growth.  With so many ad formats, platforms,…

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